Joe Heitzeberg – Entrepreneur | Tech Geek | MBA
Most people think of negotiating as something that happens only when major transactions are taking place (buying a car, a new house, forming a business partnership, etc). That’s a shame, because those situations are rare, and because the other side of the table has more experience, you’re at a significant disadvantage (which could cost you lots of money).
It doesn’t have to be that way though. Negotiation in a skill, and with more practice you become better. Why not negotiate everyday things? The extra practice could be worth a ton.
Try to see the world through this new lens. The rules are simple (and important):
The goal is simple:
Just practicing, and pushing yourself out of your comfort zone is a benefit even if you don’t succeed. Plus it can be fun to challenge friends to negotiate for things.
Here’s a couple of recent examples:
1) Driving out of the REI parking lot and really don’t feel like paying the $6 parking fee, so I challenge my friend to negotiate for free parking. Upside: $6 parking. Downside: none! Winning strategy: asked for the discount and found a way to relate to the parking attendant on a personal level (my friend and the attendant are both immigrants, so he says “hey you’re an immigrant too, right? cut me a break”)
2) In a 7-11 and want a slurpee, but think sugar + ice is a rip off at the price. Upside: save money. Downside: none. Winning strategy: my dog was with me and seemed curious about the counter attendant, so I said “I think my dog likes you” before simply asking for a discount. Result: 50% off slurpee plus a free hot dog for my dog.
3) DSL service. Upside: save money. Downside: none. Winning strategy: called up my DSL provider and said “Hi, I was just calling because with the economy and everything…um, can I get a discount on my service? Or else I might switch to another provider” Without any hesitation, the person on the other line took $5 / month off my bill. Less than on minute of my time for a $5 / month annuity is a fantastic ROI!
4) Bought a bike and negotiated the price to come in below the lowest online price I could find, plus had them throw in another $70 worth of gear free to “close” my sale (tire kit, seat bag, water bottle mounts, water bottles). Arguments used: I’m advertising to my friends since the water bottles are branded with the store’s name and throwing in the tire kit and bike seat would “close me right now.”
Honestly, I wish I would push myself more to look for everyday negotiation opportunities.